- $199
Product Discovery Course
- Course
- 114 Lessons
A five-week product discovery course to learn 1 framework and 100 simple lessons you can apply today to enhance your product's experience.
Early bird pricing
Save now 25% of the $199 course price when you sign early for the course
Early bird pricing
Save now 25% of the $199 course price when you sign early for the course
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Product Discovery Course Syllabus
Product is hard. Luckily you can learn how to be a better at it from someone who has already been through this journey
Pre - Reads for the course
What exactly, is a Product Manager?
A good product manager must be experienced in at least one, passionate about all three, and conversant with practitioners in all.
User Interview Playbook
A user interview is a user research method during which a researcher asks one user questions about a topic of interest (e.g., use of a system, behaviors, and habits) with the goal of learning about that topic. Unlike focus groups, which involve multiple users at the same time, user interviews are one-on-one sessions
New Product Development Process
The product development process is the entire process for taking a new product from an idea to market. The steps in product development include identifying new demands and opportunities in the marketplace, conceptualizing a solution, outlining the long-term product plan, building а Minimum Viable Product, creating the design, developing the product, and mapping the marketing strategy.
Contents
Welcome to the Course
What you'll learn in this course
Why I created this course
👋 I am Pavan your host
Course Syllabus
Module 1 : Product Management Foundations
Introduction
Brief History of Product Management
BrandMan Memo
Product Hierarchy
Types of Product Managers & Product Risk
Product Teams
Product Team Stories
Role of a Product Manager
Product Management Principles
Good PM vs Bad PM
Agile
The Agile Manifesto
Scrum framework
Case : Today's product managers are tomorrow's leaders.
✍ Homework: How to define a product vision
Template : Product Vision
Template : Team Canvas
Module 1 : Summary
Reading Recommendation
Module 1 : Knowledge check
Module 2 : Pre Discovery Process
Introduction
Product Molecule
Generating Product Ideas
Idea Note Taker .pdf
Components of a Problem Statement
Identifying outcomes from Product Strategy
How Might We Framing
How Might We Template
Opportunity Canvas
📌 Opportunity Assessment Questions
Problem Statement Canvas
10000 Product Ideas
10 Problem Definition tools from Einstein
✍ Homework: Crafting a Problem Statement
Module 2 : Summary
Reading Recommendation
Module 2 : Knowledge Check
Module 3 : Product Discovery
Product discovery is a method of deeply understanding your customers to develop products that perfectly suit their needs.
First thing to understand about product discovery is that it is a process and there are many ways to approach discovery and the application of the process based on the circumstances of the situation.
First thing to understand about product discovery is that it is a process and there are many ways to approach discovery and the application of the process based on the circumstances of the situation.
Introduction
What is Product Discovery
Why is Product Discovery Needed
Double Diamond
Product Discovery Framework
Product Discovery Principles
User Centered Design
Case : User-Centered Design (Satisfying the Cat)
📝 Case : Spotify - User -Centered Design
Product discovery questions to ask your users
📝 Case : Amazon Web Services
Remote Discovery : practical tips
Summary
Reading Recommendation
Module 3 : Knowledge check
Module 4 : User Research
Introduction
User Research
IKEA effect
Qualitative vs Quantitative
User Interview Process
User Interview Guide
User Interview Questions
Research Synthesis
Method : Affinity Mapping
Affinity template
User Persona
Example : Persona (Detailed)
Persona Template
User Journey Map
User Journey Template
✍ Homework: Problem Prioritization
✍ Homework: User Persona
✍ Homework : User Journey
Summary
Reading Recommendation
Module 4 : Knowledge Check
Module 5 : Solution Genration
Genration
Introduction
Solution Prioritization
Prioritization techniques
Solution Brainstorming
Story Mapping
Lean Minimum Viable Product
Case : Dropbox MVP
Case : Uber MVP
✍ Homework: Solution Prioritization
✍ Homework: Story Mapping
Summary
Reading Recommendation
Module 5 : Knowledge check
Module 6 : Solution Execution
Introduction
Leap of Faith Assumption
Lean Experiment
Case : Amazon (Wizard of Oz) Experiement
Product Metrics
Outcome-based roadmaps
Backlog Management
User Story
Story Splitting
Estimation
✍ Homework: Lean Experiments
✍ Homework: Product Roadmaps
✍ Homework: User Story
Summary
Reading Recommendation
PreviewModule 6 : Knowledge check
Module 7 : Narrative
Introduction
Product Inception
Pitch deck
Case : AirBnB Pitch
Template : Elevator Pitch
Certificate Request Form
🙏 Thank you!
❤️ Bravo!
Certificate of completion
Certification
Professional Certificate will be share based on some validated the knowledge tests.
Testimonials
Coming soon, if you have a testimony drop us a note at admin@productmanager.academy
Blake Ginsberg
Frequently asked questions
You’ve got questions. We’ve got answers.
Is there a pre-requisite for this course?
No. In fact, you don’t need any technical knowledge beyond a general understanding of product management.
What is not included in the syllabus?
We teach you one of the most efficient and fastest way to build digital products. But we don’t delve into the how-tos deliver the user story by working with development teams
How does the email lesson support work?
If you need more clarification on the lessons, you can email us anytime at admin@productmanager.academy with your questions. We will get back to you within 2-3 business days.
Will you get course content updates?
It is our goal to keep materials relevant to current industry needs and standards. We’ll update the course as needed, which you’ll get for free.
Which payment method do you accept?
Our course is hosted on Podia and Gumroad and they accept major credit cards Visa, Mastercard, Amex and other payment methods such as PayPal. but if you have any questions/challenges with payment process drop us a note at admin@productmanager.academy
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