Product Discovery Course
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Welcome to the Course

What you'll learn in this course
Why I created this course
👋 I am Pavan your host
Course Syllabus
Module 1 : Product Management Foundations

Introduction
Brief History of Product Management
BrandMan Memo
Product Hierarchy
Types of Product Managers & Product Risk
Product Teams
Product Team Stories
Role of a Product Manager
Product Management Principles
Good PM vs Bad PM
Agile
The Agile Manifesto
Scrum framework
Case : Today's product managers are tomorrow's leaders.
✍ Homework: How to define a product vision
Template : Product Vision
Template : Team Canvas
Module 1 : Summary
Reading Recommendation
Module 1 : Knowledge check
Module 2 : Pre Discovery Process

Introduction
Product Molecule
Generating Product Ideas
Idea Note Taker .pdf
Components of a Problem Statement
Identifying outcomes from Product Strategy
How Might We Framing
How Might We Template
Opportunity Canvas
📌 Opportunity Assessment Questions
Problem Statement Canvas
10000 Product Ideas
10 Problem Definition tools from Einstein
✍ Homework: Crafting a Problem Statement
Module 2 : Summary
Reading Recommendation
Module 2 : Knowledge Check
Module 3 : Product Discovery

Introduction
What is Product Discovery
Why is Product Discovery Needed
Double Diamond
Product Discovery Framework
Product Discovery Principles
User Centered Design
Case : User-Centered Design (Satisfying the Cat)
📝 Case : Spotify - User -Centered Design
Product discovery questions to ask your users
📝 Case : Amazon Web Services
Remote Discovery : practical tips
Summary
Reading Recommendation
Module 3 : Knowledge check
Module 4 : User Research

Introduction
User Research
IKEA effect
Qualitative vs Quantitative
User Interview Process
User Interview Guide
User Interview Questions
Research Synthesis
Method : Affinity Mapping
Affinity template
User Persona
Example : Persona (Detailed)
Persona Template
User Journey Map
User Journey Template
✍ Homework: Problem Prioritization
✍ Homework: User Persona
✍ Homework : User Journey
Summary
Reading Recommendation
Module 4 : Knowledge Check
Module 5 : Solution Genration

Introduction
Solution Prioritization
Prioritization techniques
Solution Brainstorming
Story Mapping
Lean Minimum Viable Product
Case : Dropbox MVP
Case : Uber MVP
✍ Homework: Solution Prioritization
✍ Homework: Story Mapping
Summary
Reading Recommendation
Module 5 : Knowledge check
Module 6 : Solution Execution

Introduction
Leap of Faith Assumption
Lean Experiment
Case : Amazon (Wizard of Oz) Experiement
Product Metrics
Outcome-based roadmaps
Backlog Management
User Story
Story Splitting
Estimation
✍ Homework: Lean Experiments
✍ Homework: Product Roadmaps
✍ Homework: User Story
Summary
Reading Recommendation
Module 6 : Knowledge check
Module 7 : Narrative

Introduction
Product Inception
Pitch deck
Case : AirBnB Pitch
Template : Elevator Pitch
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BrandMan Memo

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